Demo Video: What’s New in Maximizer CRM 11?
In this demo, we’ll take you through several of the many new features and enhancements to Maximizer CRM 11 and show the impact they can make on your business.
To view the What’s New in Maximizer CRM 11 demo, please take a moment to create a web profile or use your existing web profile to login before proceeding.
Register / Log in for your Demo Video
CRM Free Test Drive (Web Access).
With Maximizer Web Access, get access via the internet to all your customer information and processes anytime, anywhere - in the office or on the road. Have direct access to customers, leads, marketing campaigns, calendars, tasks, sales opportunities, and customer service cases.
Online access - no software download required!
Business Stimulus Kit
The Business Stimulus Kit is the definitive guide to assessing critical processes, making the case to initiate improvements and effectively building the customer relationships that are more important than ever. Arm yourself for success with the Business Stimulus Kit, an all-encompassing package of white papers and tools for getting more out of your CRM to improve your business.
Request the Business Stimulus Kit »
Thrive in this economy
|
White Paper: 3 Ways to Recession-Proof Your Business with CRM:
Discover how Customer Relationship Management (CRM) is the clear must-have solution for beating tough economic times, helping businesses convert satisfaction into increased business, achieve results with fewer resources, and continue building customer relationships.
Make your case for CRM
|
Worksheet: CRM Business Case Template:
Support your CRM solution decision with this thorough guideline, incorporating an opportunity overview, decision making criterion, business impact analyses, contingency plans, and action-oriented recommendations.
Follow CRM Best Practices
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White Paper: 3 Keys to Preparing for CRM Success:
Learn how to establish project leadership, create a successful implementation roadmap and work with staff to facilitate user adoption and positive change.
Leverage the power of mobility
|
White Paper: Business at the Speed of Mobility:
Remain competitive and harness the convenience and power of your mobile device to dramatically increase productivity, reduce downtime and enable real-time updates, regardless of location or time.
Reguest the Business Stimulus Kit »
To discuss your CRM requirements, please contact us directly at 1-800-804-6299 and one of our CRM Solution Advisors will be happy to assist you.
Phone 1800 800 610 or email for more information or to request a demonstration.
CRM Evaluation Kit
If you are currently in the process of evaluating CRM solutions for your business, the CRM Evaluation Kit features several items that will assist you. These are provided by Maximizer Software, Demand Metric, and Nucleus Research.
Request the Maximizer CRM Evaluation Kit »
Define your business needs
CRM RFP Template
Provided by an independent research firm, Demand Metric, the CRM RFP Template is a formal invitation to request vendor proposals that meet your specific business requirements and purchasing criteria. Use this third-party template to
work with CRM vendors.
Compare your options
CRM Vendor Evaluation Matrix Template
Provided by an independent research firm, Demand Metric, the CRM Vendor Evaluation Matrix can be used after receiving the CRM RFP back from vendors. You can then use the Vendor Evaluation Matrix to compare vendors, ranking them based on their ability to support your required features.
Quantify the benefits
CRM ROI Calculator
Provided by an independent analyst firm, Nucleus Research, this tool will assist you in evaluating bottom-line impact value of your CRM technology decision. Calculations such as return on investment (ROI), total cost of ownership (TCO), payback period, and net present value (NPV) are calculated based on cost and benefit inputs.
Make your case
(NEW!) CRM Business Case Template
Support your CRM solution decision with this thorough guideline, incorporating an opportunity overview, decision making criterion, business impact and sensitivity analysis, risks and contingency plans, and action-oriented recommendations.
Review and Assess
The CRM Maturity scale
A Self-Assessment Guide for Small to Mid-Size Businesses: This white paper will help you in assessing your company's level of CRM maturity in terms of effectively using customer data and streamlining sales and business processes. Then create a roadmap for becoming a CRM master.
To discuss your CRM requirements, please contact us directly at 1800 800 610 and one of our CRM Solution Advisors will be happy to assist you.
Simply Successful CRM Guides
Maximizer is launching a series of Simply Successful CRM Guides – detailed “how-to” guides that are more product-focused than our existing white papers, yet are more business-centric than datasheets and manuals. The series will cover a range of topics, focusing on various industries, business areas, and CRM best practices and processes.
Kicking off the series, following are two of the new Simple Guides:
Selecting Between On-Premise, Managed Hosted & On-Demand CRM
To help those considering an investment in or renewal of a CRM / SFA solution navigate the options, this guide discusses the arguments for and against on-demand and on-premise business applications.
Download the Guide 
Why Choose Maximizer CRM?
Maximizer teamed up with Barton Goldenberg (of ISM CRM Strategic Advisors) to develop this comprehensive list of top reasons that Maximizer stands out as a CRM / Mobile CRM solution.
Download the Guide 
To discuss your CRM requirements, please contact us directly at 1800 800 610 and one of our CRM Solution Advisors will be happy to assist you.
CRM Podcasts
Listen to a podcast with one of Maximizer's CRM solution experts.
Maximize Employee Access: Options for Accessing Maximizer CRM
Guest John Easton, Manager of Product Management at Maximizer Software, explains the many options that are now available for accessing all of your CRM information, including customers, leads, sales opportunities, and customer service cases - at any time, no matter where you are.
Outgrowing Contact Management: 5 Signs that you Need CRM
Guest Angie Hirata, Worldwide Director of Marketing & Business Development at Maximizer Software, discusses the signs that small and medium-sized businesses should look for that indicate that it’s time to graduate from contact management to effective customer relationship management (CRM).
CRM Webinars
Register below and attend one of our FREE Maximizer CRM or Maximizer CRM Entrepreneur Edition (Contact Management) Webinars!
Maximizer Webinar:
Currently no webinars
Description:
Date:
Time:
Register for Webinar »
Check out the list of on-demand archived webcasts HERE.
CRM Webcasts
Learn more about CRM best practices & solutions. Register for complimentary webcasts with CRM experts and advisors.
View our latest webcast:
Maximizer CRM Webcasts
Sales & Marketing Expert Advisor Series
Business Stimulus Program | Take Action to Thrive in this Economy
With no bailout package in sight for the small to medium-sized business, you need every recession-proofing idea to thrive in this economy. Companies using CRM effectively can outperform those that don’t by 44%. Learn how in this webcast recording:
- Discover the best strategies with CRM to stimulate your business and achieve your business goals
- Discover process improvements that will help you gain greater efficiencies
- Learn ways to effectively build the customer relationships that are more important than ever
- Understand how alerts can keep you focused on your business goals and help you take action when leads aren’t followed up, when large deals are about to close, when customer service cases are overdue
- Understand how mobile CRM is increasing field sales productivity and performance by 17%
Presenter:
Angie Hirata | Worldwide Director, Marketing & Business Development
Who should view: Business managers and executives seeking to improve the bottom line performance of their business.
Request Webcast
How Mobile Technology Drives Sales Productivity | hosted by SellingPower.com
As the business environment continues to present its challenges, many sales leaders are realizing the need for more efficient ways for their teams to keep with customer demands. In this challenging economy, investments in laptops can prove to be costly and cumbersome while mobile devices, such as BlackBerry® smartphones, are found to dramatically speed up sales processes while reducing the cost of selling. Listen to some of the industry’s leaders discuss critical topics such as:
- How to design a mobile communications strategy that improves sales effectiveness
- What leading companies are achieving with mobile CRM
- How mobility is more fundamental than ever for improving productivity and responding to customers
Presenters:
Barry Trailer | Managing Partner, CSO Insights
Tim Grimes | Senior Business Develoment Manager, CRM & Field Services, Research In Motion
Angie Hirata | Worldwide Director, Marketing & Business Developent, Maximizer Software
Who should view: Mobile professionals, sales and account managers, field service representatives and senior executivies.
Request Webcast
CRM & Talking to Customers in Financial Terms
While social, political, and economic influences have always played a role in the progression of Customer Relationships Management (CRM), never before has such a dramatic impact been felt than today’s economic environment. The key outcome of this influence is a new requirement that businesses are able to talk to their customers in economic terms. This webcast discusses the evolution of CRM, where it is today - including the role of mobile CRM - and how to move forward in this highly competitive and challenging environment.
Host: Willis Turner - President & CEO, Sales & Marketing Executives International (SMEI)
Presenter:
Steve Olyha, Stonebridge Consulting
Who should view: Business managers and executives seeking to improve the bottom line performance of their business.
Request Webcast
Win More Deals & Increase Customer Satisfaction with Mobile CRM
Mobile devices and smartphones have become a convenient staple of business executives and sales professionals in today’s fast-paced marketplace. But only recently have field sales and service professionals realized the true potential of mobility when combined with the power of CRM. With mobile CRM, your smartphone of choice will not only evolve beyond email and calendar access - it will transform the way you do business.
This webinar, with industry experts, explains:
- The evolution of CRM - from access on your Windows desktop, to the convenience of web access, and now, the power of mobile CRM
- Mobile CRM - trend or business essential?
- Best practices for implementing a mobile CRM strategy
- Business drivers and benefits of mobile CRM
Host: Willis Turner - President & CEO, Sales & Marketing Executives International (SMEI)
Presenter:
Barton Goldenberg - Founder, ISM Inc.
Who should view: Mobile professionals, sales and account managers, field service representatives and senior executives.
Request Webcast
Leave Your Laptop Behind:
Boost your Sales & Customer Relationships with Mobile CRM
As rapid advancements in mobile device hardware, applications and network speeds move forward in the mobile marketplace, the idea of replacing slow and bulky laptops with mobile devices is becoming more of a reality. "Leave Your Laptop Behind" is the topic of the Executive Breakfast Seminar, hosted by ISM Inc, that showcases a panel discussion on the benefits of BlackBerry and Maximizer Mobile CRM solutions. Learn how a smart mobile CRM solution can help your company achieve optimal sales productivity, customer satisfaction, and ultimately - win more deals in the field.
Host: Angie Hirata, Worldwide Director, Marketing & Business Development
Featured Speakers:
Paul Briggs, Research in Motion
Barton Goldenberg, ISM Inc.
Who should view: Mobile professionals, sales and account managers, field service representatives and senior executives.
Request Webcast
Maximizing Lead Conversion to Win More Deals
For most marketers, lead generation is one of the top priorities. But sales professionals will tell you that a lead isn't a sales opportunity until it's been fully qualified. This webinar explores ways to improve lead management to win more deals and ultimately increase revenue - including breaking down the artificial departmental wall between marketing and sales.
In this webinar, learn to:
- Design lead generation processes that will increase sales revenue
- Fill gaps in the pipeline with more qualified leads
- Nurture leads with ongoing targeted communications
- Track and fine tune campaigns to improve success rates and maximize ROI
Host: Angie Hirata, Worldwide Director, Marketing & Business Development
Who should view: Marketing and Sales managers and executives faced with the challenge of improving revenues through more qualified leads
Request Webcast
Mobilize your Sales Staff with BlackBerry and CRM
Speed and data volumes have held many people back from using mobile devices for more than just phone and email - until now. With faster data access and higher customer expectations to be available and responsive all the time - mobile customer management is now a must-do.
In this webcast with industry experts, learn how to:
- Keep up with customer demand with real-time information
- Capitalize on mobile device appeal, providing staff with information in their pockets
- Get feedback from the field to maintain an updated sales forecast
- Determine which devices and features are appropriate for your staff
- Evaluate your needs for online and offline availability of information
Presented by:
- Paul Briggs, Senior Marketing Manager, Research in Motion (RIM)
- Laurie McCabe, VP, SMB Insights & Business Solutions, AMI Partners
- John Easton, Manager, Product Management, Maximizer Software
Who should view: Sales managers and road warriors who need real-time productivity all the time. Business managers interested in taking the next step in real-time customer relationship management.
Request Webcast
3 Keys to Preparing for CRM Success
Companies invest in CRM technologies in order to increase revenue, lower operating costs and improve customer satisfaction. Buying and installing CRM software without a well-defined plan is not the answer. Learn how a clear business strategy for your CRM processes and goals will allow you to achieve your business objectives and maximize the return on your CRM investment.
Host: Martin Van Gogh, Professional Services Manager Maximizer Software
Who should view: CRM project managers, business managers and IT managers evaluating CRM solutions.
Request Webcast
What's New in Maximizer CRM 10?
Maximizer CRM 10 builds on the award-winning platform of Maximizer Enterprise 9.5. In this webcast, see what's new in Maximizer CRM 10 including sales, marketing, and customer service & support. We will review and demonstrate the top 10 new enhancements in Maximizer CRM 10 including:
- More Mobile Device Access Options: NEW Maximizer CRM for your BlackBerry®
- Improved, faster Web Access for employees and administrators to access critical customer information wherever you are
- Better Business Visibility with support for SQL Reporting Services and Radius 90, dashboard improvements, more out-of-the-box reports and more flexibility gives you the power to visualize and maximize success.
- On-Demand Sales & Professional Coaching (CanDoGo™)
- Built for Microsoft Platform: Link to Dynamics GP, support for SQL Express, Vista Gadgets
- User Productivity: Improved business calendar and email management
- Maximize time, maximize revenue, and maximize team performance with enhancements in the sales module.
- Maximize results and ROI with enhancements in the marketing module, such as improved web form lead capture
- Architecture built for integration: Web services, interface customization
- Tightened Security and Improved Administration
Who should view: Users of earlier versions of Maximizer Enterprise.
Request Webcast
Improve Productivity with Maximizer CRM & Microsoft Office
If you're like most people, you rely on Microsoft Office tools like Outlook, Word and Excel to do your job. In this webinar, learn how to use Maximizer Enterprise CRM with Microsoft Office to work even more efficiently. Save emails
to client records, personalize your proposals with merge fields, export data to Excel for detailed analysis - and more! Also learn how to centralize information and collaborate more effectively - so you can reduce email clutter and focus on
your daily actions.
Who should view: Professionals who currently use Microsoft Office, and wish to improve productivity through efficient integration with Maximizer Enterprise CRM.
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Extending the Value of CRM through Mobility
Mobile CRM is becoming a "must-do" for many field sales and service organizations. It allows representatives to access and update their CRM information from anywhere using a mobile device — such as a BlackBerry.
In this webcast, Forrester Research will share insight on how to:
- Use your mobile CRM solution to respond faster to customers and close more sales
- Increase the adoption rate of your CRM system, by putting customer information in the pockets of your mobile employees
- Gain a competitive advantage by having quick access to information you need…wherever, whenever
Host: Liz Herbert, Senior Analyst at Forrester Research &
William Anderson, EVP of Technology for Maximizer Software.
Who should view: Maximizer CRM Mobile Clients
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Ensuring a Successful CRM Implementation
Implementing CRM in your organization is more than just installing software. CRM is a business strategy that starts with a leadership vision and encompasses a customer-centric culture, business processes and software tools. Based on experiences of hundreds of CRM implementations worldwide, Maximizer Professional Services consultants discuss 7 specific tips on how you can ensure a successful implementation for your company. This includes real-life examples on what worked for companies such as Senior Flexonics Pathway, Wilden Pump & Engineering, and Lifeway Christian Resources.
Who should view: Business consultants, team leaders, managers and executives who have the responsibility to ensure a successful CRM implementation in their department or company.
Request Webcast
Turning a No into Yes: A Rx for Handling Objections Profitably |
Let's assume you have done all the right things during the sales cycle and you still experience hesitation or objections at the end - don't worry. It happens to even the top 10% of sales people some of the time. What should you do?
Join us to learn how to answer the most annoying sales objections such as "I’ll need to think it over, call me back next week!", "your price is too high", "I have no time to talk to you right now" and "I’m not the decision maker".
Colleen will also help you discover sales techniques to:
- Reduce the number of objections you hear;
- Gain control of the conversation;
- Convert more objecting prospects into paying clients;
- Try "New and Improved" responses to age-old objections;
- Learn the top 3 sales mistakes that lead to objections - and what to do instead;
- Have prospects answer their own objections;
- Discover why acknowledging that a prospect might be correct can actually speed up the sale; and
- 2 " killer" objection handling techniques!
- Get real time answers to you most nagging objections
|

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Presented by:
Colleen Francis |
How to Connect With C-level Executives |
Keith Ferrazzi rose to chief marketing officer posts with Deloitte Consulting and Starwood Hotels, and later CEO positions with a computer games company and his own consultancy Ferrazzi Greenlight, largely due to his ability to forge genuine connections with the right people. He’s even written a book about building relationships for success, Never Eat Alone, which instantly became a bestseller and has inspired many to draw comparisons of Keith to business legends Dale Carnegie and Harvey Mackay. Now in this Maximizer webinar, Ferrazzi will share with us his insights and secrets to connecting with C-level executives, including the following:
- How to get access to even the most powerful, busy executives How to turn business relationships into genuine personal relationships
- Why the most impactful things you can do for executives are sometimes not related to business at all
- How to maintain these relationships using Ferrazzi Greenlight’s ERM (Executive Relationship Management) methodology
- Secrets to ultimately realizing revenue from these relationships
- Common mistakes people make when building relationships for career success
|

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Presented by:
Keith Ferrazzi, Founder & CEO, Ferrazzi Greenlight |
Cold Calling: Getting Successful Sales Results |
If the phrase cold-calling makes your blood run cold, you’re not alone. When we think of cold-calling we often conclude that we’re bothering our prospects and worse, that they will reject us. On the contrary, combined with effective skills and techniques, it can help you find new customers and sales that you never would have found! During the webinar, learn how to "do the numbers" and make cold calls on a regular basis that get real results to build your pipeline.
Also take home valuable tips on how to get past the gatekeeper, overcome common objections, and leave effective voicemail messages that actually get returned. Finally, learn how to turn cold-calling into a highly effective best practice that becomes a regular part of your successful daily prospecting. Join us and see how to get results out of cold-calling, and how to make it actually a fun way to find new customers! |

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Presented by:
Andrea Sittig-Rolf, President, Sittig Incorporated |
The Power of Principles: Emphasizing Ethics
in Your Sales & Marketing Culture |
Purchasers today are more knowledgeable than ever and transparency in business practices is imperative for building and keeping relationships in the marketplace.
In this session, learn how to maintain those valuable business relationships by implementing ethical business practices that will help you build and maintain loyal customers, build the kind of trust that will help you sell at a higher margin, and recruit and retain top performing sales personnel. The bottom line result - ethical practices will help you build revenue while reducing costs through employee retention and high margin selling.
Join us to find out how you can implement these practices today! |

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Presented by:
Willis Turner, President & CEO, Sales & Marketing Executives International (SMEI) |
Increase Sales Effectiveness with the right Sales Training |
Few companies have the right approach to selling. Some have no approach at all.
In this webinar on sales effectiveness, learn how to maximize the impact of your investment in sales processes and training. You will see that by using the right methodologies and training as a strategic competitive advantage, you will be able to win more deals and gain new customers.
|

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Presented by:
Dave Stein, CEO & Founder, ES Research Group |
Out-Communicate your Competition to Win the Deal |
Many top business leaders agree: the number one business skill is the ability to communicate, and superior communication skills lead to success.
But can such skills be easily learned? The answer is a resounding yes!
Based on extensive research with over 200 corporate decision-makers from leading organizations such as DaimlerChrysler, Oracle, Corporate Express, and Verizon, this presentation reveals seven sure-fire communication approaches that build trust and enable you to out-communicate and out-sell your competition.
Attend this webinar and learn details of how to implement the seven "Buyer Approved" secrets into your sales tactics. |

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Presented by:
Michael Schell, Founder & CEO, Approved Group |
CRM Implementation Realities for Small to Medium-Sized Business |
If you're a small or medium-sized business thinking about investing in CRM solutions, don't miss this opportunity to watch and listen to this exclusive webcast to hear the latest information impacting businesses like yours. Sheryl Kingstone, CRM Strategies Program Manager with the Yankee Group, will discuss:
- Critical issues to consider when implementing CRM.
- A realistic Total Cost of Ownership for your business - for your investment today and in the future.
- How to link your CRM initiative with business performance to measure return on value.
- Recommendations on CRM selection and implementation based on best practices witnessed by the Yankee Group.
- How one company implemented a strategic CRM initiative to see 400% increase in revenue and 20% increase in market share.
Who should watch: CRM project managers and business managers evaluating CRM solutions. |

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Presented by:
Sheryl Kingstone, Program Manager, CRM Strategies Advisory Service, Yankee Group
|
Check out the list of LIVE Webinars HERE.
CRM Whitepapers
NEW! How to Rise Above Today’s Economic Challenges
Equip Your Sales Force with Mobile CRM
Read More
How to Rise Above Today’s Economic Challenges
Equip Your Sales Force with Mobile CRM
There's never been a better time for arming your salesforce with the resources to succeed. With the growing challenges of today's global marketplace,
mobile CRM will give your team the edge it needs by helping to maximize productivity, provide business visibility and build customer relationships.
Learn about the advantages provided by mobile CRM and the bottom-line impact it will have on your organization.
Who should read: Business managers and executives seeking to improve the bottom line performance of their business.
Request Now
NEW! 3 Ways to Recession-Proof Your Business with CRM
Do More With Less to Weather the Economic Storm
Read More
3 Ways to Recession-Proof Your Business with CRM
Do More With Less to Weather the Ecomonic Storm
At a time when economic pressures are leading to budget cuts, reduced staffing and delayed decision making,
the recession can also be viewed as an opportunity to streamline processes, eliminate waste and focus on the fundamental assets
of your business that drive revenue. Learn how Customer Relationship Management (CRM) is the clear must-have solution for beating
tough economic times, helping you to convert satisfaction into increased business, achieve results with fewer resources and continue
building customer and prospect relationships.
Who should read: Business managers and executives seeking to improve the bottom line performance of their business.
Request Now
Business at the Speed of Mobility
Business Drivers and Best Practices for Mobile CRM
Read More
Business at the Speed of Mobility
Business Drivers and Best Practices for Mobile CRM
Whether you are a frequent-flying executive or constantly on the road as a field sales or service staff, you understand the importance of getting
real-time access to your customer information. Remain competitive and stay connected with the new technical advances of Mobile CRM to dramatically
increase productivity, reduce downtime, and enable real-time updates regardless of location or time. Now, companies are able to take mobility to the
next level - harnessing the same devices to see further business gains in productivity, customer satisfaction, and real-time updates all linked to
corporate information systems.
Who should read: Field sales and service professionals and executives seeking to improve business productivity and sales
effectiveness.
Request Now
Aberdeen Group: CRM in SME
Sized to Fit
Read More
Aberdeen Group: CRM in SME
Sized to Fit
- Best-in-Class improved customer lifetime value by 25%, compared to Laggards reduction of 10%.
- Best-in-Class companies have achieved an average 27% increase in deal size.
- Best-in-Class increased the number of reps at quota by 20%, compared to a reduction of 2% for Laggards.
This Aberdeen Group report examines the unique position of Small and Medium Enterprises (SMEs) in obtaining and retaining customers and market share. In February, 2008,
Aberdeen Group surveyed over 120 companies to identify the strategies, capabilities, and enablers that Best-in-Class firms are using to improve the performance of their sales force.
Learn how Best-in-Class SMEs have implemented CRM and lead management processes and technologies that have enabled them to achieve the best performance in their class.
Who should read: CRM
project managers and business managers
evaluating CRM solutions.
Request Now
The Yankee Group: Financial Realities of CRM
A Guide to Best Practices, TCO & ROI
Read More
The Yankee Group: Financial Realities of CRM
A Guide to Best Practices, TCO & ROI
If you're a small
or medium-sized business thinking about
investing in CRM solutions to give yourself a
competitive edge, get this latest report from
The Yankee Group. With this guide, gain insight
into issues you need to consider before
purchasing and implementing a CRM solution.
Here's what you will learn:
- The new approach to evaluating CRM options
based on your needs
- A framework for measuring the Total Cost of
Ownership (TCO) of a CRM solution
- TCO results from Kingstone's survey
including hosted and licensed options
- How to link your CRM initiative with
business performance to measure return on value
- How to measure CRM return on investment
(ROI) using Key Performance Indicators
- Yankee Group's recommendations on CRM vendor
selection and implementation
Author: Sheryl
Kingstone, CRM Strategies Program Manager, The
Yankee Group
Who should read: CRM
project managers and business managers
evaluating CRM solutions.
Request Now
5 Keys to Maximizing B2B Lead Conversion
Improve lead management to win more deals
Read More
5 Keys to Maximizing B2B Lead Conversion
Once a lead comes in the door, whose job is it to convert that lead to a sales opportunity: marketing or sales?
The lead conversion black hole has long been cause for dispute between marketing and sales teams. Marketing will argue it has
generated leads and passed it to sales. Sales will complain that leads aren't qualified. If this sounds like your organization,
it's time to break down artificial departmental walls and work together on lead processing, qualification, follow-up, nurturing
and processing so you can convert more leads into customers. With this white paper, you will learn five keys to improving lead
management to win more deals.
Who should read: Sales managers and executives seeking to improve lead management.
Request Now
3 Keys to Preparing for CRM Success
Successfully implement best practices in CRM
Read More
3 Keys to Preparing for CRM Success
In this white paper, Maximizer Software's consultants will share their insight, based
on years of working with businesses of all sizes to successfully implement best practices
in CRM. Learn how to establish project leadership, create a successful implementation
roadmap, and work with staff to facilitate user adoption and positive change.
Who should read: Sales managers and executives seeking to improve
business productivity and sales effectiveness.
Request Now
4 Steps to Monitoring Team Performance
Accelerate Sales & Improve Customer Satisfaction
Read More
4 Steps to Monitoring Team Performance | Accelerate Sales & Improve Customer Satisfaction
As a strategic business initiative, customer relationship management (CRM) software is designed to help companies accelerate
sales while enabling staff to keep every customer satisfied. But your software is only as good as your business processes, and your
processes are only good if employees are adhering to them. So monitoring your teams performance and tactical execution becomes
critical - not only to the success of a CRM implementation - but to the growth and success of your business.
In this report, you will find four key steps to monitoring your sales and customer service
teams in order to ensure they are on a path to success - to accelerate sales and improve customer satisfaction!
Who should read: Sales managers and executives seeking to improve business productivity and sales
effectiveness.
Request Now
The Customer Relationship Management Maturity Scale (CRMM)
Self-Assessment Guide for Small to Mid-Size Businesses
Read More
The Customer Relationship Management Maturity Scale (CRMM)
Most businesses, no matter what their size, recognize the strategic importance of Customer Relationship Management (CRM), but some -
especially small to mid-size businesses (SMBs) - continue to use basic contact managers or simple spreadsheets to track customers, manage leads, collaborate on sales,
and manage customers. While the value of CRM can be clearly demonstrated with improved customer satisfaction and increased revenues, some organizations still perceive
the effort to implement CRM greater than the potential benefits. However, the reality is that more and more businesses are rapidly adopting the use of CRM technology
due to the concern that they will fall behind their competitors.
Who should read: CRM
project managers and business managers
evaluating CRM solutions.
Request Now
Collection of Case Studies
How 5 Companies Increased Revenue and Profitability with Maximizer
Read More
Collection of Case Studies
Realigning a company's employees and
processes to focus on customer satisfaction is
not always easy. The sales department is focused
on closing deals, the marketing department is
focused on generating leads, and the service
department is trying to pull in their own
revenue - so who's job is it to care about the
customer? It's everyone's job.
For these companies, having the leadership to
create a customer-focused business strategy and
corporate culture was the first step. Redefining
processes and providing staff with the tools to
service the customers was the second step.
Learn how Senior Flexonics Pathway, Wilden
Pump & Engineering, Ipsos-Reid, The Oxford
Princeton Programme, and Connect Tech are
winning with a customer-focused culture,
redefined business processes, and CRM software
tools.
Who should
read: Executives, CRM project managers and
business managers evaluating CRM
solutions.
Request Now
Collection of Case Studies II
How 5 Companies Increased Sales & Improved Productivity Using CRM Software.
Read More
Collection of Case Studies II
CRM is about creating relationships that
yield maximum value over the entire customer
relationship by selling, marketing, and caring
for customers based on their specific needs and
preferences. Leading companies are redefining
and implementing customer-facing processes in
CRM software to build profitable customer
relationships and stay competitive.
In this white paper, learn how the following
companies in various industries were able to
build their processes inside Maximizer
Enterprise in order to improve productivity and
in turn, meet their sales revenue and growth
objectives:
- W&O Supply, Inc. (manufacturing)
- Scotia McLeod (financial services)
- Dolphin Software (high-tech)
- Mathusek (manufacturing)
- StemCell Technologies (bio-tech)
Who should
read: Executives and sales managers seeking
to increase sales and improve sales rep
productivity.
Request Now